Branding Versus Marketing: Why Your Business Needs Both to Grow

Many business owners ask one common question. “Should I focus on branding or marketing?” Some believe marketing alone can bring sales. Others think branding is only for big companies. In reality, both ideas are incomplete. Branding and marketing are different, but they are deeply connected. Many people think branding and marketing are the same. Some […]

Role of AI in Internet Marketing

How Smart Technology is Redefining the Way Brands Build Online Digital marketing is constantly evolving at a fast pace. One major reason for that is Artificial Intelligence, or as it is commonly referred to, “AI.” AI is no longer an upcoming concept but an integral part of our daily digital life. This is because, when […]

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